Publication Management and Design

About

Shannon Mashek

Helping creative and marketing teams run smarter, not harder.

Shannon sitting on couch drinking coffee

With 19+ years of experience leading high-performing teams, I specialize in building systems that bring clarity, efficiency, and impact to the creative process. Whether scaling workflows, aligning cross-functional priorities, or coaching talent, I focus on creating an environment where great work—and great collaboration—can thrive.

My time is spent at the intersection of strategy and execution. I bring hands-on creative direction alongside operational leadership to ensure ideas don’t just sound good—they get delivered, on time and at a high standard.

I’m passionate about team development and culture, too. Through coaching, feedback, and thoughtful resourcing, I help teams grow their skills, stay engaged, and move confidently through shifting priorities.

I also partner closely with stakeholders and senior leaders to connect business goals to creative output—using insights, data, and a sharp eye on the market to guide strategy that actually works.

If you're looking to optimize your team without losing the soul of the creative work, I’m always up for a conversation. Let’s build something better, together.

Online courses